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The British Plastics Federation (BPF) has launched a free-to-use online sustainable design tool to help brands, retailers and designers assess whether their designs can be improved.

PackScore allows users to answer a series of simple questions in order to receive a recyclability rating from A-F. It also highlights improvable features of the packaging such as light-weighting or the use of recycled content.

The tool has been designed to be used at the earliest stage of the packaging design process, particularly for individuals without extensive technical knowledge or where exact material specification is not known.

BPF director general, Philip Law, said: “The BPF is proud to announce the launch of PackScore, and hopes everyone from brand managers, packaging designers and retailers use the tool. It can play a vital role to facilitate conversations when it comes time to design new products, and help decision makers ensure their products are designed to be recycled.”

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